Food safety concerns from the view of gen z students in Poland

Abstrakt

Purpose: This paper aims to identify sources of concern in food safety. Achieving this goal will help determine the extent to which food safety concerns are related to various sources of food information. Such information can help build Gen Z students' confidence in food safety. Design/methodology/approach: The research was examined in 2022 using a face-to-face survey among students of a major university in Poland. The survey questions were divided into two sections including metrics questions describing the respondents. Individual food concern sources were rated on a 5-point scale from "does not matter "to "to a very great extent". Descriptive statistics were used to describe the characteristics of the sample of respondents. A factor analysis was conducted using the principal components method to simplify and reduce the number of sources of concern in food safety identified in the study. Findings: The research showed that the main sources of concern of Generation Z consumers about food safety are related to food safety tools and supervision, in addition to the producer and the place of production and purchase of food, and also stem from the situation and factors related to the external environment of the food industry. Research limitations/implications: Only students in Poland were surveyed. In the future, comparing students' opinions from other countries and social groups would be interesting. Practical implications: The information obtained from the research can help build Gen Z consumers' confidence in food safety and reduce illnesses from the consumption of unsafe food. Social implications: The information from the research can help public policy build on food safety among Gen Z consumers. On the other hand, they can help prevent illnesses from consuming unsafe food through more effective public food campaigns. Originality/value: The study's contribution to the literature is to point out the importance of different food concern sources. This helps build Gen Z consumers’ confidence in food safety

Autorzy

artykuł
Zeszyty Naukowe. Organizacja i Zarządzanie / Politechnika Śląska
Angielski
2023
188
45-56
otwarte czasopismo
CC BY 4.0 Uznanie autorstwa 4.0
ostateczna wersja opublikowana
w momencie opublikowania
2023-12-05
100
0
0
0